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      <image:title>Events</image:title>
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  <url>
    <loc>https://www.plc.nz/events/invercargill-information-evening</loc>
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    <priority>0.5</priority>
    <lastmod>2022-11-03</lastmod>
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      <image:title>Events - Free information evening – Invercargill</image:title>
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  <url>
    <loc>https://www.plc.nz/events/national-franchise-conference-2022-tradestand-exhibitors</loc>
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    <priority>0.5</priority>
    <lastmod>2022-08-18</lastmod>
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      <image:title>Events - National Franchise Conference 2022 - Tradestand Exhibitor!</image:title>
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  <url>
    <loc>https://www.plc.nz/events/introtofranchisinghamilton</loc>
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    <priority>0.5</priority>
    <lastmod>2022-11-21</lastmod>
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      <image:title>Events - PLC - Introduction to Franchising - Free Information - Make it stand out</image:title>
      <image:caption>Scan the QR code or click the link here to register</image:caption>
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  </url>
  <url>
    <loc>https://www.plc.nz/events/introtofranchisingwhangarei</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2022-11-28</lastmod>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/5fa9d62bf59e260b96ca70c5/8113bca6-390f-4e7a-a4c2-9187ef2c3429/Whangarei+-+29_11_22+%28Front%29+%282%29.png</image:loc>
      <image:title>Events - PLC - Introduction to Franchising - Free Information - Whangarei - Make it stand out</image:title>
      <image:caption>Scan the QR code or click the link here to register</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.plc.nz/events/franchising-made-simple</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2023-08-22</lastmod>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/5fa9d62bf59e260b96ca70c5/1687417954067-VU34N1BRN6006OMDPYQ3/PLC+ALL+LOGOS.png</image:loc>
      <image:title>Events - Franchising Made Simple - Make it stand out</image:title>
      <image:caption>Learn More HERE</image:caption>
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  <url>
    <loc>https://www.plc.nz/events/franchising-made-simple-wellington</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2023-09-01</lastmod>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/5fa9d62bf59e260b96ca70c5/6e24c33a-48ba-4214-876c-e495cd90d776/PLC+INVITE+%281200+%C3%97+630+px%29.png</image:loc>
      <image:title>Events - Franchising Made Simple - Wellington - Make it stand out</image:title>
      <image:caption>Learn More HERE</image:caption>
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  <url>
    <loc>https://www.plc.nz/stories</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2023-11-08</lastmod>
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  <url>
    <loc>https://www.plc.nz/stories/logan-sears</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2020-12-17</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5fa9d62bf59e260b96ca70c5/1605752217160-CPYFHRGMGLSGJYOVOHDM/Logan+Sears%2C+Project+Life+Changer+--+hi-_A9O2371_CLR+%28Crop%29.jpg</image:loc>
      <image:title>Stories - Right now you’re on your own—but there is another way</image:title>
    </image:image>
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  <url>
    <loc>https://www.plc.nz/stories/testimonial</loc>
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    <priority>0.5</priority>
    <lastmod>2020-11-19</lastmod>
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      <image:title>Stories - How the Covid-19 lockdown gave an Auckland couple control of their future</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.plc.nz/stories/thankssouthland</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2020-12-17</lastmod>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/5fa9d62bf59e260b96ca70c5/1608174845074-QV1HESJ5G9IDVZYQR1CJ/IMG_3979+2.JPG</image:loc>
      <image:title>Stories - Thanks Southland!</image:title>
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  <url>
    <loc>https://www.plc.nz/stories/7-good-reasons-to-buy-a-franchise</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2021-01-17</lastmod>
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      <image:title>Stories - Want to do something different with your life?</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.plc.nz/stories/the-dos-and-donts-when-investigating-a-franchise</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2021-01-17</lastmod>
  </url>
  <url>
    <loc>https://www.plc.nz/stories/project-life-changer-intoduction-to-franchising-event-invercargill-9-dec-2020</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2021-04-07</lastmod>
  </url>
  <url>
    <loc>https://www.plc.nz/stories/the-top-ten-reasons-to-buy-a-franchise</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2021-04-08</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5fa9d62bf59e260b96ca70c5/1617856247847-49AU009YOOWLCSMSE0U5/10.jpg</image:loc>
      <image:title>Stories - The Top Ten Reasons to Buy a Franchise - You aren’t starting from scratch</image:title>
      <image:caption>A franchise comes with a built-in head start for aspiring business owners. There will already be a name and a brand attached to your business which is a major asset. Although you are ultimately in charge, you’ll benefit from tried-and-true guidance and advice from your franchisors.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5fa9d62bf59e260b96ca70c5/1605750257021-Z4CEUH74PLEF1U19CSYR/13.jpg</image:loc>
      <image:title>Stories - The Top Ten Reasons to Buy a Franchise - 7. There is a lot of choice</image:title>
      <image:caption>With franchise businesses so popular in New Zealand, anyone considering taking that step will have plenty of possibilities. Project Life Changer is all about people exploring their options—and with franchising, there are so many of them. Food, accommodation and hospitality, administration and support, construction, rentals and hire, and retail trade are just some of the sectors with franchising opportunities.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5fa9d62bf59e260b96ca70c5/1605752876681-RDZAUL5X2Y2GXOV79DUT/12.png</image:loc>
      <image:title>Stories - The Top Ten Reasons to Buy a Franchise - 10. You are still your own boss</image:title>
      <image:caption>While a franchisor will provide support, branding, suppliers, and other factors, the fact remains that you are in charge and responsible. The systems given are a map for success—but it’s up to you how you follow them. You manage your employees and make the decisions for your business. This brings with it flexibility and the opportunity to put your stamp on the service or product you offer.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5fa9d62bf59e260b96ca70c5/1605751353570-4OFG03JVCNLSN9L0OY4P/11.png</image:loc>
      <image:title>Stories - The Top Ten Reasons to Buy a Franchise - 4. Your brand is established</image:title>
      <image:caption>As mentioned previously, you are building on a brand that is already known—whether it’s regional or New Zealand-wide. Picking a franchise with a well-reputed company is an enormous boost to any business owner, and eliminates a huge amount of work and money that goes into constructing your image from nothing.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.plc.nz/stories/buying-a-business-is-franchise-or-independent-the-best-choice</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2021-04-08</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5fa9d62bf59e260b96ca70c5/1616963215233-M3B6RZ0BXL5DTWI2UQM8/The+Good+Bits</image:loc>
      <image:title>Stories - Buying a Business: Is Franchise or Independent the Best Choice?</image:title>
      <image:caption>When you purchase a franchise, you are buying into an established model. The services or products have been tested and proved successful, usually many times over. You aren’t going in entirely blind—and that’s a big advantage for a first-time owner. Systems are in place that you can build on.  A franchise comes with brand recognition. Although it’s less tangible than many other business assets, your brand is one of the most crucial. Building this from the ground up can be a major challenge, and buying a franchise means getting a brand as part of the package—one that’s already out there and in people’s minds. There’s a built-in network. Support is invaluable when it comes to business ownership. As a franchisee you have a strong network of people to ask for advice and guidance. What’s more, their experience and expertise are very relevant. Help you receive from franchisors and other owners is likely to be targeted, specific, and practical.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5fa9d62bf59e260b96ca70c5/1616964960999-SJNXDZBFITZC560XFIT7/independent+Good+bits</image:loc>
      <image:title>Stories - Buying a Business: Is Franchise or Independent the Best Choice?</image:title>
      <image:caption>Fewer added costs. As the owner of an independent business, you don’t have to pay any fees or have any compulsory costs. This means you can decide where you prefer to invest your profits and can delay projects or launches until you feel financially ready. You have the freedom to do what you want. All business decisions are yours entirely, from branding and design to supply chain and services. For many, this is the biggest advantage of an independent business.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5fa9d62bf59e260b96ca70c5/1616963463958-76865BMJIK63GNK4UK34/Things+to+consider</image:loc>
      <image:title>Stories - Buying a Business: Is Franchise or Independent the Best Choice?</image:title>
      <image:caption>The reputation of your business will be tied up with others. This is not necessarily a bad thing, but it means you should pick your franchise carefully. You hold responsibility for the reputation collectively with other franchise owners. Your control is limited. Although you are the owner of your franchise, you will be committing to guidelines that govern things such as pricing, products, territories of operation, aesthetics, and other decisions.  Fees are part of the package. There are plenty of advantages and support that come with a franchise, but you do pay for various things like ongoing training, marketing, a franchise fee, and other levies. This should be factored into your decision.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5fa9d62bf59e260b96ca70c5/1616965558324-NLXS3VOHB332RZP7Y9AB/Franchise+%281%29.png</image:loc>
      <image:title>Stories - Buying a Business: Is Franchise or Independent the Best Choice?</image:title>
      <image:caption>There’s no roadmap. Buying an independent business is a big step. While the previous owner may offer some insight, there’s no guarantee of any ongoing guidance and practical help. Companies generally don’t come with instruction manuals, so you will have to write your own and create your own systems. You won’t get an automatic village. It takes a village to raise a child, and the same can be said for nurturing a company. With your own independent business, you will have to seek out your networks and may have to pay for a coach or mentor.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5fa9d62bf59e260b96ca70c5/1616963009547-249HT2ITOWNQQDB05U6C/Franchise+vs+Independant</image:loc>
      <image:title>Stories - Buying a Business: Is Franchise or Independent the Best Choice?</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.plc.nz/stories/tips-for-first-time-franchisees</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2021-04-08</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5fa9d62bf59e260b96ca70c5/1616966651677-SO672CN93QES9V604GZ6/5%2Btips%2Bfor%2Bfirst%2Btimers.jpg</image:loc>
      <image:title>Stories - Tips for First-time Franchisees - 1. Know that hard work lies ahead</image:title>
      <image:caption>In most cases, franchisees are hands-on—especially if it’s your first time. You’ll be needed to work in the business as well as on the business, and have your fingers in many pies. That’s the nature of it. As long as you are prepared to roll up your sleeves, you’ll do OK. So before you jump into a purchase, consider how much time and effort you are willing to put in.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5fa9d62bf59e260b96ca70c5/1616966880381-32GO7FUPOCB768HZLS4Z/5%2Btips%2Bfor%2Bfirst%2Btimers%2Bresearch.jpg</image:loc>
      <image:title>Stories - Tips for First-time Franchisees - 2. Do your research.</image:title>
      <image:caption>The good thing about franchises is that there is usually plenty of information about them available—from other owners who have been there, done that! Take advantage of this resource and do your due diligence before you decide on a purchase. Read any and all documentation you are given carefully. Ask questions of the franchisors. Go in with your eyes open!</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5fa9d62bf59e260b96ca70c5/1616967546845-F5U07DATKLUNNKS1KID1/5%252Btips%252Bfor%252Bfirst%252Btimers%252B%2525283%252529.jpg</image:loc>
      <image:title>Stories - Tips for First-time Franchisees - 4. Consult yourself!</image:title>
      <image:caption>To be successful and, perhaps more importantly, fulfilled, you will want to buy a business that suits your personality, your passions, and your skillset. If you like the great outdoors, a food service franchise may not be your cup of tea—garden care would likely be more up your alley. If you are investing with a partner, what can you each contribute? As mentioned above, you also need to ask yourself whether you are comfortable with the commitment of time, effort, and money that becoming a franchisee will require.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5fa9d62bf59e260b96ca70c5/1616967075259-XI8H6Z2KUBJ9GC73MXGQ/5%2Btips%2Bfor%2Bfirst%2Btimers%2B%25282%2529.jpg</image:loc>
      <image:title>Stories - Tips for First-time Franchisees - 3. Consult the experts</image:title>
      <image:caption>As well as doing your own research, you should seek expert opinions. Have a lawyer look carefully over any contracts before signing. You may have a business mentor or advisor to discuss things with, and if not you can find one. Franchise brokers are a wealth of help and knowledge. Buying your first business is a big deal, and you shouldn’t expect to know it all yourself.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5fa9d62bf59e260b96ca70c5/1616969857998-F8AX7C2RJD6DV6III7CR/embrace+training</image:loc>
      <image:title>Stories - Tips for First-time Franchisees - 5. Embrace Training</image:title>
      <image:caption>One of the biggest bonuses that comes with buying a franchise is the targeted, relevant training that’s offered. You don’t get that when buying an independent business! For first-timers, this can be a lifesaver. Take full advantage of it. Jump on any training sessions or help that is offered, and take plenty of notes. You will have your opportunity to put your stamp on your product or service, but for a solid foundation, you should make the most of all education that is available, particularly from people who have been in your shoes.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.plc.nz/stories/why-franchising-matters-to-the-new-zealand-economy</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2022-09-27</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5fa9d62bf59e260b96ca70c5/1661136992569-Z2SI331AVC8SS9FL9IIF/Franchise+Opportunities.png</image:loc>
      <image:title>Stories - Why franchising matters to the New Zealand economy - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.plc.nz/stories/auckland-is-the-best-place-to-own-a-business</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2022-10-26</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5fa9d62bf59e260b96ca70c5/49f5e008-4b44-4258-81ef-f430235cf977/pexels-liam-spicer-5342974.jpg</image:loc>
      <image:title>Stories - Auckland is the Best Place to Own a Business - Make it stand out</image:title>
      <image:caption>Photo by Liam Spicer: https://www.pexels.com/photo/the-lightpath-in-the-middle-of-the-freeway-in-auckland-5342974/</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.plc.nz/stories/new-event</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2023-06-26</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5fa9d62bf59e260b96ca70c5/cfa33bbe-da8e-4187-a85e-1e2e3aefe86b/PLC+ALL+LOGOS.png</image:loc>
      <image:title>Stories - Come to our free information evening - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.plc.nz/stories/new-franchise-owners-a-roadmap-to-achieving-success-from-day-one</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2023-11-08</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5fa9d62bf59e260b96ca70c5/105c1c38-161a-414a-ad93-d065de7692ff/pexels-ketut-subiyanto-4474019.jpg</image:loc>
      <image:title>Stories - New Franchise Owners: A Roadmap to Achieving Success from Day One - Make it stand out</image:title>
      <image:caption>Photo by Ketut Subiyanto: https://www.pexels.com/photo/focused-young-asian-mother-working-remotely-while-children-playing-on-sofa-4474019/</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.plc.nz/stories/tag/New+Zealand</loc>
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    <priority>0.5</priority>
  </url>
  <url>
    <loc>https://www.plc.nz/stories/tag/Franchising</loc>
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    <priority>0.5</priority>
  </url>
  <url>
    <loc>https://www.plc.nz/stories/tag/Business+Ownership</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
  </url>
  <url>
    <loc>https://www.plc.nz/stories/tag/EntrepreneurialTips</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
  </url>
  <url>
    <loc>https://www.plc.nz/stories/tag/NewBusinessOwner</loc>
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    <priority>0.5</priority>
  </url>
  <url>
    <loc>https://www.plc.nz/stories/tag/Auckland</loc>
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      <image:title>Home</image:title>
      <image:caption>Project Life Changer is a new initiative to help kiwis explore pathways into franchise business ownership, so you can take control of your future and live life on your terms.</image:caption>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/5fa9d62bf59e260b96ca70c5/a47e34f9-32b7-49be-b242-307bcf4395d9/Mitchell+Cooper.png</image:loc>
      <image:title>Home - Hello my name is Mitchell Cooper, welcome to Project Life Changer.</image:title>
      <image:caption>The world has experienced a profound shift in how we perceive our livelihoods. People have come to realise that the stability they once sought in a salaried position can be disrupted at any moment. As a result, there has been a surge in individuals seeking alternative paths to secure their future and regain a sense of autonomy. Buying a franchise business has emerged as a compelling option for those looking to take control of their own destiny. Now is the time to take the initiative to start your own business and take control of your future. Perhaps you may be wanting to escape the 9-5? Perhaps start a new path after redundancy? Have your career options narrowed or no longer exist? Or, do. you just want to be more in control of your financial future? Project Life Changer is here to help you explore pathways into business ownership, especially for people who’ve not thought it was a viable option.  We believe that buying a franchise is one of the pathways that often gets overlooked, so it’s our mission to help people understand more about what buying a franchise business could look like.   Project Life Changer is a collective of franchise sector leaders and supporting experts coming together to promote the franchising sector and help people find the right franchise business to suit their investment level and future goals. Most franchise systems are designed for individuals with little or no experience in a specific industry as the franchisor provides a highly designed operating system, along with extensive initial and ongoing training and support to provide you with the best possible start into your business ownership venture.   Project Life Changer is a digital hub where you can read, listen and learn about real kiwis telling real stories about their franchising journey, a place where you can ask questions or look for further advice. We would be delighted to assist you in your franchise journey, because you don’t need to do it on your own.</image:caption>
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      <image:title>Our Purpose - In the wake of the unprecedented COVID-19 pandemic, the world has experienced a profound shift in how we perceive our lives and livelihoods. People have come to realise that the stability they once sought in a salaried position can be disrupted at any moment. As a result, there has been a surge in individuals seeking alternative paths to secure their future and regain a sense of autonomy. Buying a franchise business has emerged as a compelling option for those looking to take control of their own destiny.</image:title>
      <image:caption>That’s how Project Life Changer began.</image:caption>
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